Let’s be honest, small to medium businesses have a tight budget but they are traditionally competing with big giants with massive wallets.
One way small and medium enterprises can get a level ahead of their big counterparts is to go digital, i.e. look for consumers in the digital space by utilizing search engines, social media and content to good effect.
That’s a great tip but doesn’t that cost an arm and a leg, you may ask. Not really, to start off with you can use free digital marketing tools that will get you in the game. You can use these tools to spy on your competitors or get a better understanding of your target market.
For example, you can use Google tools such Keyword planner and Analytics to see where you are currently getting your traffic from and what keywords will get you more of that traffic.
From a search engine optimization or SEO perspective, you can use SEMrush to spy on your competitors or improve your SEO game plan.
Images are one of the best ways to attract an online prospect and a free image editing and manipulating tool like Canva is a must.
When it comes to digital marketing social media is something you cannot ignore but it can be very time consuming unless you are using a tool to manage all your accounts and posts from one place like Hootsuite.
To get additional traffic and to build your brand’s authority online you need to use sites like Slideshare which are underused.
This infographic will save time and money by showing you which free digital marketing tools to arm yourself with. Take these tools for a test drive; some are free for life, some offer basic features on their free account and some are freemium tools.
Infographic brought to you by: PageTraffic
Hello,
There are some tools which I have used but there are also some new tools which I will be trying for sure.
So, thanks for sharing.
And have good week ahead,
Hi Robin,
Glad we can be of help! Good luck.
Cheers, Cent
Hey Cent,
Amazing Informative Infographics. Most of the tool which are mentioned in Infographics I’ve used and found they are valuable for our business but some of them which I’ve not tried yet but curious to take their taste.
Surely going to use them and hope they are effective and helpful to maximize productivity level. Eventually, thanks for sharing.
With best wishes,
Amar kumar
Hi Amar,
Thanks for the comment and share. Glad you liked the infographic.
Cheers, Cent
Hi Cent
You have gathered the gold at one place.
I am using most of the tools you have mentioned in the infographic.
Can I use this infographic in one of my future blog post?
Thank you
Hi Vashishtha,
Of course, you can use the infographic. Just make sure you link back to the original infographic 🙂
Cheers, Cent
Sure bro.
I will definitely link to the original infographic.
I thought hootsuite was paid tool. I will need to recheck about it. I have heard a lot of positive comments about it but never really tried since I knew it was a paid tool.
Hi Pankaj,
I use the free version of Hootsuite. It’s definitely worth checking out! They offer more features on the paid version.
Thanks, Cent
Hi Bro
I started using Canva on your suggestion in this infographic. Now I am loving it.
Thanks for sharing this infographic. More tools I am trying now.
Cool infographic! Another must have is GetResponse. It has quite a few nice features, including marketing automation.
Hi Jane, Good addition, we have not included any email marketing tools. So GetResponse and even MailChimp might be worthy contenders.
Cheers, Cent