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7 Tips to Create a Simple and Effective Social Media Marketing Strategy

Social media and marketing are two terms that are increasingly viewed as one and the same. In truth, while there is a certain segment of the user community that maintains their social media profiles purely for social reasons, an increasing majority of users also see social media as useful advertising tool. If you are in…

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Using Social Media for Marketing Create Visually Appealing Content

Using Social Media for Marketing requires visually appealing content. Have you been to a website or blog without any images? I have, they are like a party without any music. Oh wait, they are like a party without any drinks. That doesn’t cut it, it’s more like a party with no girls or vice versa – if there was…

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A to Z of Content Marketing A 40 Point Content Marketing Checklist [Infographic]

Content promotion or content marketing is about working smarter and not necessarily harder. Anyone can create content online with a small budget or even free of cost; whether the created content is of good quality is a different issue. An average piece of content can become a superhero content when combined with an outstanding marketing…

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21 Compelling Content Marketing Lessons from The Game of Thrones [Infographic]

The TV Series “Game of Thrones” is brilliant; in fact, it is much more than that. The story, the plotline, unexpected endings, twists, backstabbing, friendships, honor, loyalty, love, lust, incest, battles, wars, beautiful and diverse landscapes; it’s got it all. There are those who think it is gruesome and that is a valid case. Surely…

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How to Increase the Domain Authority (DA) of a Website [Infographic]

What is the Domain Authority of a Website? Domain Authority abbreviated as DA is a score between 0 and 100 as calculated by Moz. A brand new website will start with a DA score of 0 or 1. Well established sites like Google, Facebook and Wikipedia command DA scores close to 100. It is not…

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How to Land Your Dream Digital Marketing Job in 2016 [Infographic]

The demand for digital marketing jobs is on the rise! With the evolution of the digital world, consumers are spending more and more time online. They may be simply surfing, chatting, catching up with friends on social media or reading reviews about a product or service. Wouldn’t all brands pray that the review the consumer…

Content Marketing Rookie to Super Hero in 12 Weeks With 50 Contents Marketing Idea [Infographic]

Content Marketing as a concept sounds very simple; it is about creating great content that viewers would love to consume and promoting that content, so more users can find your magnificent piece of content. The content marketing process should have an end goal; the goal could be to get more leads, increase in sales or…

How to Create Engaging Content 6 Steps to Follow [Infographic]

“Content is King” – is perhaps the most popular statement not only in the content marketing landscape but also in the whole digital marketing sphere. Truth be told, content has become the most effective way for a business to enhance their online presence and at the same time increase engagement with their target customers.  Now more than…

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21 Inbound Marketing Strategies to Quickly Grow Any Business [Infographic]

Inbound marketing is definitely the way to go in the digital world. The entry cost to inbound marketing is getting cheaper by the hour and almost negligible. The good news is anyone with great content can start this digital marketing but you certainly need some skills and an inbound marketing strategy to be successful. What…

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Top 27 Actionable Content Marketing Tips for Every Modern Day Marketer [Infographic]

What is Content Marketing? Content Marketing is the process of creating great content, promoting that content with a clearly defined objective. The objective could be raising brand awareness, getting more leads or making more sales. As more and more people turn to Google (and other search engines online) for their day-to-day questions it is imperative…

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Blog Ideas

Bloggers are often faced with a bit of a dilemma. If you were to write the single greatest article of your career, would it truly matter if no one saw it? As of 2013, approximately 128 million people were blog readers. With numbers like that, it’s astonishing that any blog could be without a loyal…

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Tips for Hit Social Media Content

Irrespective of the size of the firm or industry, a content creator works with a goal in mind – create interesting material to inspire followers and ensure that they share it with others. This can be anything from an engaging article to the ultimate guide to the world’s best, mouth-watering choc-chip cookie. According to ‘Idigic social media…

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Coronavirus (Covid 19) Impact on SEO [Infographic]

Novel Coronavirus or Covid 19 is devastating many countries, businesses and lively hoods. From panic buying to layoffs, it has had varying impacts. From a search perspective we can take a deep dive into the data that is coming through and analyse the impact it is having on various industries. No surprises that most people…

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Connecting the Bridge Between Social Media And SEO

ot so long ago, the idiomatic phrase “walking encyclopedia” was reserved for rare human beings with above average memory skills and patience to continuously deposit new information into their brains. In 1997, IBM’s computer Deep Blue beat chess champion – Garry Kasparov, changing the world’s perspective on machines and their vast power. Today, there’s only…