One of the best ways to build your online brand is to guest blog on authority web sites. The benefits are numerous. You may be after back links, new audience, authority, referral traffic, relationship with established bloggers or brands. Whatever the motive maybe guest blogging has its perks. Just to be clear, we are talking strategic guest…
Not every social channel is great for marketing. In fact, we know Facebook Pages have died and Groups is making a huge comeback. Instagram reach is tumbling down and won’t work anymore (not as well) for many small businesses. YouTube videos are no longer hot unless you have a ton of subscribers or coverage. The social marketing ecosystem keeps…
Why is a bigger and better email list important? Your email list is the biggest source of recurring traffic according to Neil Patel. I also think your email subscribers are the ones who believe you can deliver. I look at the email list as a list of trust and relationship. Here are some cool tactics you can use…
The idea of taking charge of your own life is quite inspiring, right? Who doesn’t like to live life the way they want, earning a handsome amount of money working for themselves rather than for others? In fact, such aspirations pushed more than 500,000 adults in the US to start their entrepreneurial ventures every single…
What is Content Marketing? Content Marketing is the process of creating great content, promoting that content with a clearly defined objective. The objective could be raising brand awareness, getting more leads or making more sales. As more and more people turn to Google (and other search engines online) for their day-to-day questions it is imperative…
One of the leading digital marketers Martin Jones is no slouch when it comes to social media strategy. Whether a blogger or writer, you need to build a platform and community hearing about your writings, finding your writings, admiring and discussing them, as well as bringing you conversions and income. Isn’t social media the best tool to…
It’s that time of the week again when you are ready to launch your well researched, interesting, infographic-filled content piece. You and your team, have logged in quite a few hours researching and processing the necessary data. The language is spiced up with eye-catching phrases and markers. You are absolutely confident that this article is…
Irrespective of the size of the firm or industry, a content creator works with a goal in mind – create interesting material to inspire followers and ensure that they share it with others. This can be anything from an engaging article to the ultimate guide to the world’s best, mouth-watering choc-chip cookie. According to ‘Idigic social media…