When you’re overwhelmed by the work you’re doing on a daily basis, you’re testing your limits and you’re close to total exhaustion. You know you have lots of tasks to cover, but all you’re thinking about is the next bite-sized delights you have on your mind. Unfortunately, you can’t find enough energy to test new…
One of the best ways to build your online brand is to guest blog on authority web sites. The benefits are numerous. You may be after back links, new audience, authority, referral traffic, relationship with established bloggers or brands. Whatever the motive maybe guest blogging has its perks. Just to be clear, we are talking strategic guest…
Almost all of you are already well aware of the continually increasing influence of social media on everything including business, but I bet most of you had no clue that: Interestingly enough, this is just where it all begins. Have a look at some more amazing stats about how social media is affecting contemporary eCommerce…
Not every social channel is great for marketing. In fact, we know Facebook Pages have died and Groups is making a huge comeback. Instagram reach is tumbling down and won’t work anymore (not as well) for many small businesses. YouTube videos are no longer hot unless you have a ton of subscribers or coverage. The social marketing ecosystem keeps…
Why is a bigger and better email list important? Your email list is the biggest source of recurring traffic according to Neil Patel. I also think your email subscribers are the ones who believe you can deliver. I look at the email list as a list of trust and relationship. Here are some cool tactics you can use…
Here is a 5 step process on how to build a website from scratch. You can complete this in under 5 minutes and you don’t need any technical skills! (Choosing a domain name and website theme may take some time.) Step 1: Choose Free vs Paid You can either create a free website or a paid website. The difference in…
It can be disheartening to run a website that few people visit. It’s even worse if the few who visit don’t stick around to see all the great content you offer! While your website speed and design can play a part in your bounce rate, it’s more likely that people are leaving because they don’t…
What is a Niche Site? I can explain this better with an example. Example: You may be passionate about weight loss and a good niche site is targeting how to lose belly fat. Similarly, you may be passionate about dieting and a good niche site would be paleo diet. (Paleo diet by the way is composed…
The idea of taking charge of your own life is quite inspiring, right? Who doesn’t like to live life the way they want, earning a handsome amount of money working for themselves rather than for others? In fact, such aspirations pushed more than 500,000 adults in the US to start their entrepreneurial ventures every single…
In today’s digital world the traditional 9 to 5 is no longer a must or the norm. Every day new entrepreneurs are popping out on the web dreaming of making it big. One of the tools they use is a blog. A blog is a great way of showcasing your skills and hopefully getting an…
In the soul of every true writer is the hope to earn money for the craft they put their blood, sweat, and tears into. It is true that any motivated writer can jump on the web and start blogging about their passions. You can write posts, put some links to affiliates, and even offer a…
What is the Domain Authority of a Website? Domain Authority abbreviated as DA is a score between 0 and 100 as calculated by Moz. A brand new website will start with a DA score of 0 or 1. Well established sites like Google, Facebook and Wikipedia command DA scores close to 100. It is not…
In today’s digital world the traditional 9 to 5 is no longer a must or the norm. Every day new entrepreneurs are popping out on the web dreaming of making it big. One of the tools they use is a blog. A blog is a great way of showcasing your skills and hopefully getting an…
The skeleton of all marketing campaigns are pretty much the same: spread the word, build buzz, find ways to get both new traffic and get traffic to return to your company for another sale. Gather, rinse, repeat. How you do these things is going to vary wildly by industry. You cannot expect marketing a law firm,…
What is Content Marketing? Content Marketing is the process of creating great content, promoting that content with a clearly defined objective. The objective could be raising brand awareness, getting more leads or making more sales. As more and more people turn to Google (and other search engines online) for their day-to-day questions it is imperative…
In the age of content marketing, having some valuable content isn’t enough. You need to have lots of it to make it in content marketing. An arsenal of content that you can distribute through your blog, your social networks, and guest posts is what you need to build a business around content. Not only is…
One of the leading digital marketers Martin Jones is no slouch when it comes to social media strategy. Whether a blogger or writer, you need to build a platform and community hearing about your writings, finding your writings, admiring and discussing them, as well as bringing you conversions and income. Isn’t social media the best tool to…
Blogging is easy, but a successful business blog isn’t. Everyone is free to write about what they want and share their thoughts to the world. That is why there are people who maintain personal blogs as hobbyists. They are in it for the joy of writing and sharing their thoughts with the world. However, if you mean…
It’s that time of the week again when you are ready to launch your well researched, interesting, infographic-filled content piece. You and your team, have logged in quite a few hours researching and processing the necessary data. The language is spiced up with eye-catching phrases and markers. You are absolutely confident that this article is…
I am a 33-year-old, IT project manager who hates his job. I don’t know how I got into this field and the rat race, the continuous cycle of the 9 to 5. All I knew was, I needed a change and so did my family – my beautiful daughter and my wife who is an…
Irrespective of the size of the firm or industry, a content creator works with a goal in mind – create interesting material to inspire followers and ensure that they share it with others. This can be anything from an engaging article to the ultimate guide to the world’s best, mouth-watering choc-chip cookie. According to ‘Idigic social media…